ABOUT US
The Link Between, where every piece of jewelry is more than just an accessory— it's a shared experience. Founded by childhood friends, Aaiza and Fiza, who take inspiration from the deep bonds we share with others, we make innovative, transformable pieces that adapt seamlessly to your life and style.
Our Purpose
Redefining the experience of wearing jewelry. Our signature transformable necklaces, featuring a unique two-part locking system, allow each piece to be worn in multiple ways, and give creative freedom to the wearer in ways that have rarely existed before.
Our Values
Connection: Each design is inspired by the idea of connectivity—between people, moments, and memories. We believe in the power of jewelry to express and strengthen relationships, making every piece a link between cherished connections.
Innovation & Sustainability: Continuously pushing the boundaries of FUnctionality, we strive to create designs that are both imaginative and practical. Our goal is to transform how jewelry is perceived and worn. We are taking sustainability a step beyond recycled metals through embracing a “buy less wear more” philosophy.
Quality: We use only the finest materials, including recycled 18K gold vermeil and ethically sourced semi-precious gemstones, lab created moissanite stones, to ensure that our jewelry meets the highest standards of craftsmanship.
Our Story
Our journey began when childhood friends turned co-founders, Aaiza and Fiza, recognized a common frustration of putting on a necklace. From this realization, The Link Between was born—forged from the desire to create pieces that are both beautiful and practical, with personal significance and adaptability. Read more here.